About breastfeeding…
Thursday, June 29th, 2006Alright - Breastfeeding Campaign…
So, again it begins with a podcast - Mojo Mom this time. I like listening to it, they have some good conversations and flesh out ideas that are relevant to my circumstances. This is the best mom-related podcast I was able to find yesterday in the iTunes directory. Anyway, I went to the Mojo Mom website (mojomom.com) to nose around and look at the creator’s blog. The lastest blog post was about the recent US Department of Health ads to promote breastfeeding. Amy was expressing her outrage at how they were trying to scare women into breastfeeding.
Alright. After 5 years of being a staunch and sometimes militant breastfeeding advocate (I was, at one point, a certified lactation counselor — not the same as a lactation consultant), I think I’ve settled into a pretty reasonable, fairly radical, but less judgemental stance on breastfeeding and breastfeeding advocacy. It is clearly the best thing for any child, and there are precious few circumstances where opting to formula feed are better. But formula is the feeding choice of the culture right now, and many wonderful, healthy people were fed formula as infants.
It is high time for the public health advocates to do more to promote breastfeeding and the consumption of human milk. If you learn more about the topic, you actually learn that this is a public health issue, and that evidence shows that not only is breastmilk better for babies, but that formula is actually not so great for babies. It’s obviously not deadly, but it’s not great.
And now, this is the point where someone admonishes “You shouldn’t make women feel bad about not breastfeeding.” I find this extremely annoying, because as it happens so often with women, important discussions are curtailed because there’s a chance someone might feel bad. We get set against each other in these stupid ‘Mommy War’ factions that are based on personal circumstances and choices, losing sight of the bigger picture (as well as our common enemies) which usually involves capitalism and insufficient public policy. So, I’m sorry if I’m making you feel bad. My goal is to address facts about politics, breastfeeding and nutrition. Sometimes we feel bad about facts. I’ll do my best to be tactful.
First, consider the purpose of infant formula. It exists purely to be sold and create profit. It is made by pharmaceutical companies (yes, it is), regulated by the FDA, sold by major food companies, for profit. If it did not make profits, it would not be produced and distributed nearly as much as it is. Now, for the purposes of feeding babies, what reasons does anyone have to trust these groups? Knowing what we know about the pharmaceutical industry, the FDA, the food companies - what evidence do we have that they want the best for our children. I say none. This is the same industry that gives us Lunchables to feed our kids. Nutrition ahoy!
I cannot claim to be objective without stating that sometimes formula supplementation is necessary. I must also state that the risks associated with infant formula are not always necessarily direct results of formula feeding. The research cited regarding breastfeeding and formula feeding is rife with confusion over causation and correlation. Just because a risk (or benefit, for that matter) is associated, doesn’t mean it’s a cause-and-effect relationship.
Anyway, coming back to the ads… My understanding is that the process of creating these ads has been pretty sketchy. I cannot cite my sources right now - I read an article about this, I think on the HipMama website in the news archive. My understanding is that the people in charge of creating these ads consulted heavily with executives in the formula industry. Now why would that be? I can’t imagine… Or can I? These ads were supposed to come out about 3 or 4 years ago - some of the doulas in the local doula community were really up at arms about the delay. Anyway, promotion of breastfeeding has always been spun to discuss the benefits of breastfeeding, as opposed to any potential risks of formula. They are two distinct issues that both deserve to be addressed. Talking about one is not the same as talking about the other.
Anyway, I do have a point - maybe a couple of points:
- No, women should not be intentionally scared into breastfeeding. But, consider how fear is used to get people to immunize their children. Think about how we treat families that opt not to immunize. And study the facts on breastfeeding and immunizations before you claim there’s no comparison.
- I believe that familes should be encouraged and supported to provide breastmilk for their babies and young children. I believe that the government needs to be more aggressive about this than they have been, given the associated and proven health benefits (which include increased effectiveness of immunizations).
- I suspect that the government campaign to promote breastfeeding is less than it could be, and I suspect that it’s no accident.
The fact is that in our culture, what people know about breastfeeding, most of them learned it from TV or anecdotes from other people who didn’t know much about it. I’m not here to tell you that formula is dangerous, but I’m not going to tell you it’s safe, either. Take nothing for granted. If you happen to see any of these ads (I haven’t yet), remember, there’s a lot of politics and big business wrapped up in the topic. And as a group, Americans are abysmally undereducated about the ways we feed our young.
Stella’s getting pissed, so I have to wrap this up. Educate yourselves. Please comment - I think I’ll be coming back to this topic again later, ’cause there’s so much to say.
Love,
Atena McMama